Reach more users with video content
The video ads are among the most effective sources of traffic and engagement. YouTube is the second most popular search engine and simultaneously an advertising channel through which you can reach a large number of interested users. You pay only when someone watches at least 30 seconds of your video and the clicks to your site are free.
TrueView video ads
You can reach users watching videos through TrueView In-Stream ads that show your advertising message right before the selected video starts. It may be skipped after being watched for 5 seconds. Accella Digital offers to advertisers not only this Skippable format but also Non-skippable – i.e. video that can not be skipped without a view.
Ads on Youtube can be TrueView In-Display so you are able to position your advertisement when the users are searching online or to show them as a recommended video.
Your campaigns can be tracked in the interface of Google Ads (AdWords), you have the full set of metrics that will direct you on how to improve and optimize their performance. We always advise advertisers to take advantage of frequency tuning – unique display that allows you full control over how many times a user sees your ad and when exactly.
TrueView In-Stream
This type of video ads is suitable for clients who want to reach users actively watching video content. There is an option to skip the video ad after the first 5 seconds.
Discovery Ads
Banner advertising on Youtube is suitable for customers who do not have video content but would like to position their ads on the platform.
Bumper Ads
Bumper ads are non-skippable Youtube video ads with a maximum length of 6 seconds.