Facebook – A social platform and a lot more
We encourage most of our clients and partners to use a mixture of channels and ad formats and this is why Facebook must be included in the long list of online marketing channels.
The direction in which the Facebook platform is headed takes hold in a lot of elements from everyday life and it unites them all in one place. Except for sharing and communicating with family and friends, Facebook can also be used for business purposes. With our Facebook advertising management, we strive towards measurable results. This includes advertising strategy individually shaped for clarifying and accomplishing the goals of your business.
The opportunities of Facebook
- Increasing the traffic to your website and generate online sales
- Reach the visitors of your site again with relevant content
- Making the physical location of the business more reachable
- Engage and interact with the users who have already downloaded your app
- Making a list with new potential leads
- Increasing the views of your videos
- Promoting your event and special offers
- Detailed targeting opportunities based on demographics, interests, behavior etc.
- Tracking results
- Opportunity for using various combinations of methods of optimization and payment
- Variety of formats and places for the ads
- Opportunity for remarketing and the usage of email lists etc.
- Opportunity for advertising on Instagram
Benefits of Facebook advertising
- Access to a huge number of active users
- Control over the budget and payment methods
- Variations of messages, target groups, positions, and devices for testing
- Optimizes for your best performing ads and creatives among multiple given assets
- Mobile-friendly ad formats
- Offers ads for your specific business goals